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Manage Email Variants

Written by Premsanth Rajamani

Edit, clone, delete, or toggle email variants within a sequence step.

šŸ‘‰ Edit a variant

  1. Go to Sequences and select the sequence.

  2. Hover over the More Options menu (ā‹®) next to the variant.

  3. Click the edit icon.

  4. Update the email content or subject line, then click Save.

šŸ‘‰ Clone a variant

  1. Go to Sequences and select the sequence.

  2. Hover over the More Options menu (ā‹®) next to the variant.

  3. Click the clone icon. A duplicate variant is created instantly, so you can tweak it without touching the original.

šŸ‘‰ Delete a variant

  1. Go to Sequences and select the sequence.

  2. Hover over the More Options menu (ā‹®) next to the variant.

  3. Click the delete icon. The variant is permanently deleted.

šŸ‘‰ Activate or deactivate a variant

Active variants are sent to contacts; deactivating one removes it from the step, so no contacts receive it and no metrics are tracked for it. At least one variant must stay active in every Automated Email or Manual Email step.

  1. Go to the sequence and locate the step containing the variant.

  2. Use the toggle next to the variant — on to activate, off to deactivate.

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