Website tracking in Salesgear and how does it work?
As a user, you would want to track prospects’ activities carried on the email sent from Salesgear by clicking on the link from your email campaigns.
With Salesgear’s Website tracking users can see the pages that prospects have navigated through, the company of the prospect, the location of prospects and the time spent on each page.
Users can see all the Website Tracking activities done by the prospects on the Website Tracking dashboard under Account Settings.
For instance, now let’s say you are attaching a link to your email campaigns and you want to see and track the prospects visiting your website via Outbound emails, that can be done by Website tracking.
You can single out prospects who are visiting your Pricing page and are spending a significant amount of time are clearly interested in evaluating your product for their company. Users can gather details of these prospects and run a re-engagement campaign for them.
How to set up Website Tracking?
To set up Website Tracking:
Go to settings
Scroll down to Account Settings and click on Website Tracking
Copy the code and paste it under the header of all the pages that you want to track.
‘Success’ message will be displayed in the Website Tracking section.
Note - If you want to enable website tracking for a specific user, you can use sg.identify("USER_EMAIL"). You can replace USER_EMAIL with the email address of the registered user.
Website Tracking Dashboard
There are many features under the Website Tracking dashboard that facilitate the users' Outbound campaign.
Visits - Number of visits for the specific date range.
Note - You can change the date range from the top right panel.
Unique Visitors - Number of unique visitors in the specified date range.
Avg. Time - Average time duration spent by the visitor on the website.
Visitors Data - Visitors’ Data is available right under Pageviews, here you can go through individual prospects' data such as
A. User name
B. Company that the prospect belongs to.
C. Location of the prospect.
D. Time spent on the website.Session Details - On the session details page, you can see all the pages the prospect has navigated through, the time of the visit and the time spent on each page.
Advantages of Website Tracking
Keep track of the page visits and understand what exactly the prospect is interested in.
Re-engage with prospects over email or call when they visit your website.
Analyze and gain insights into customers’ behavior.