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Step-by-Step Guide to Creating Your First Multi-channel Campaign
Step-by-Step Guide to Creating Your First Multi-channel Campaign
Premsanth Rajamani avatar
Written by Premsanth Rajamani
Updated over 3 weeks ago

In this guide, we’ll walk you through creating a multi-channel sequence.

👉 Step 1: Create a New Sequence

  1. Go to the Sequences Tab.

  2. Click Add New → New Sequence.

  3. There are three ways to create a new sequence. You can-

    • Build from scratch using “Create New.”

    • Use a pre-built template.

    • Let AI craft an automated sequence for you.

  4. Name Your Sequence: Enter a name for your sequence and click “Create Sequence.”

👉 Step 2: Add Steps to Your Sequence

  1. Click Add Step to begin.

  2. Choose a Channel: Select from emails, LinkedIn messages, calls, or custom tasks.

  3. Here’s a quick example: Adding an Automated Email as Step 1:

    • Choose “Automated Email.”

    • Write your email and subject line.

    • Click “Save.”

  4. To add more steps:

    • Click “Add Step” and select another channel.

    • Example: Add a LinkedIn message as Step 2, set it to send 3 days after no response.

    • Type your message and click Save.

Keep adding steps across channels to complete your sequence.

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